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SANDISK AND SONY ANNOUNCE SxS[SIZE=-1]TM[/SIZE] MEMORY CARD SPECIFICATION FOR PROFFESIONAL CAMCORDERS SxS[SIZE=-1]TM[/SIZE] offers high capacity and high-speed data transfer
SanDisk Corporation
Sony Corporation
Sony Corporation
SanDisk® Corporation (NASDAQ: SNDK) and Sony Corporation today announced that the two companies have agreed to a Memorandum of Understanding (MOU) with the intention of developing the SxSTM (S-by-S) memory card specification, with high-speed transfer technology compliant to the ExpressCardTM industry standard.
SxSTM memory cards will leverage the technology strength of SanDisk and Sony, who have a long and successful history of co-developing and promoting flash memory products. With this high-performance and high-reliability memory card, both companies are targeting workflow improvements for professional camcorders and non-linear video editing systems.
The SxSTM memory card specification uses flash memory and complies with the ExpressCardTM industry standard, and the card connects directly to computer systems through the high-speed PCI-ExpressTM bus. ExpressCardTM has been rapidly adopted by PC manufacturers to replace the legacy PC CardTM form factor, giving the SxSTM memory cards broad support in post-production hardware.
Sony will adopt this high-speed SxSTM memory card specification in its "XDCAM EXTM" series professional camcorders. SxSTM memory cards from SanDisk and Sony are expected to be available later in 2007.
Benefits
High-speed data transfer of large video files. SxSTM memory cards are the first native PCI ExpressTM solid-state storage media1. PCI ExpressTM has a maximum data transfer speed of 2.5 gigabits per second, twice as fast as PC CardTM-based storage media. In addition, SanDisk and Sony have optimized the technology protocol for controlling communication between hardware and SxSTM memory cards to enable high-speed transfer of large files, such as high-definition video, to PCs for non-linear video-editing. The target transfer speed of SxSTM memory cards is 800 megabits per second2.
Compact Size. The SxSTM memory card specification uses ExpressCardTM/34 modules (width: 34mm, height: 5mm, length: 75mm), half the size of PC CardsTM. This enables the design of professional camcorders that are smaller and lighter, while still offering high storage capacities.
