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Message: <blockquote data-quote="hs_pitiyegedara" data-source="post: 17201777" data-attributes="member: 338686">1. VAIO<img src="http://cdn.diply.com/img/92807643-3f29-481d-a24b-229ac9628f50.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />At first you just see the word VAIO, but look a little closer and you'll  see the first two letters represent an analog symbol and the last two  letters are binary.2. Baskin Robbins<img src="http://cdn.diply.com/img/3f2a3c66-bb94-4bdc-a83f-903328c3cb19.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />Take a look at what's highlighted in pink. Look familiar? It's a 31, which is the number of flavors they offer.3. Mitsubishi <img src="http://cdn.diply.com/img/3305065e-dc52-492a-b76f-bc4f8292ce3e.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />The Mitsubishi logo is rooted deeply in history. It combines the  three-leaf crest of the Tosa Clan and the three-diamond crest of the  Iwasaki family. The three diamonds represent reliability, integrity, and  success. But it doesn't stop there. The word "Mitsubishi," according to  Penske Social, translates to "mitsu" (three) and "hishi" (water  chestnut, used in Japan to mean a rhombus or diamond shape). 4. Northwest Airlines<img src="http://cdn.diply.com/img/67423ecf-81df-415e-82ea-c24862a8a074.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />This logo actually has two hidden messages. First, it features an N and a  W in negative spaces. Second, the triangle in the circle points  northwest as if it's a compass.5. Amazon<img src="http://cdn.diply.com/img/1efcf78d-db0f-4317-828d-192fb29e854f.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />Your initial thought when looking at the Amazon logo might be that the  arrow looks like a smiley face, meaning Amazon is there to make its  customers happy. Well, notice that the arrow is pointing from the a to  the z; representing the fact that Amazon provides a variety of items for  sale, literally from A to Z. 6. McDonald's <img src="http://cdn.diply.com/img/fd65af87-0eb9-4a7c-b865-847605f5dd31.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />Yes, it really means "M" for McDonald's and there really isn't any other  meaning McDonald's had intended. Instead, it came to mean something  unintentionally by customers, at least according to design consultant  and psychologist Louis Cheskin. In the '60s, McDonald's wanted to change  their logo but Cheskin insisted on leaving the golden arches. He said  it's because customers unconsciously recognize the logo as "symbolism of  a pair of nourishing breasts" (via <a href="http://www.bbc.co.uk/worldservice/specials/1616_fastfood/page6.shtml" target="_blank">BBC</a>).  Whether we unconsciously believe this or not, Cheskin convinced them  and now the logo is one of the most recognizable in the world.7. Google<img src="http://cdn.diply.com/img/e64dfac4-41ea-43fc-bdd7-028bf7252cbc.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />Ever notice how the Google logo has four primary colors in a row then  it's broken by a secondary color? This was entirely intentional. Google  wanted to show that they don't play by the rules and are also playful  without making the symbol bulky. To do that, they just used simple  letters and colors.</blockquote>

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