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<blockquote data-quote="Wolverine GTR" data-source="post: 23726063" data-attributes="member: 158020"><p><strong><img src="https://www.elakiri.com/forum/images/icons/sq/11.gif" alt="" class="fr-fic fr-dii fr-draggable " style="" /><img src="/styles/default/xenforo/smilies/default/love.gif" class="smilie" loading="lazy" alt=":love:" title="Love :love:" data-shortname=":love:" />Manchester United top European sponsorship table with over $300 million in deals</strong></p><p> </p><p> </p><p> Manchester United have been named as the top club in Europe’s top five leagues in terms of sponsorship revenue.</p><p> </p><p> The report by media company CSM Sport & Entertainment analysed sponsorship deals spanning across the top five European football leagues – in England, Spain, Italy, Germany and France.</p><p> </p><p> Manchester United topped the club-by-club list, generating €269 million (£235m/$309m) per year from 68 commercial deals. Spanish champions Barcelona were close behind, with a yearly income of €261m (£229m/$299m) – the only other club to generate more than €200m.</p><p> </p><p> European heavyweights Bayern Munich and Real Madrid lead a quartet of English clubs (Chelsea, Manchester City, Arsenal and Liverpool) in revenue, while the top 10 was rounded off by the current champions of France and Italy – Paris Saint-Germain and Juventus.</p><p> </p><p> Eleventh-placed Borussia Dortmund completed CSM’s top sponsorship list, despite having more sponsor deals than any of the top 10 clubs with 71 – generating just €80m (£70m/$92m) per-year.</p><p> </p><p> With its teams forming half of the top 10, it is no surprise that England’s Premier League leads by some margin in Europe, making over €1.2 billion (£1.1bn/$1.4bn) a year from 440 sponsorship agreements.</p><p> </p><p> Teams in Germany’s Bundesliga make the most deals in Europe with 617, which places the league second in Europe, but a low price-by-deal ratio sees these only generate €734.7m (£328m/$430m) in income.</p><p> </p><p> In contrast, Spain’s top clubs have fewer deals (363) than leagues in Germany and Italy, yet create €678.5m (£595m/$778m) worth of revenue.Italy’s Serie A generates the least money per sponsorship deal, making €439.3m (£385m/$505m) from 547 agreements.</p><p> </p><p> The French top tier, Ligue 1 generates €357.8m (£314m/$411m) from 306 deals, with top club PSG making up €112m (£98m/$128m) of that figure – almost a third of the entire league.</p><p> </p><p> The top 11 Individual sectors were also ranked – with the financial sector investing the most money across the top five European leagues with €314m (£275m/$360m). The automotive sector invests €305m (£267m/$350m), albeit from considerably fewer agreements (55) compared to the 129 from financial companies.</p><p> </p><p> Airlines are third, contributing the most per agreement, with €266m (£233m/$305m) worth of investments making up just 22 agreements – a rate of just over €12m (£11m/$14m) a deal.</p><p> </p><p> The rest of the top 11 is made up of bookmakers, breweries, energy firms, telecommunications, tyre companies, hardware, insurance and food sectors.When sorted by specific brands, airline Fly Emirates – which is the shirt sponsor of three clubs in the top 10 – invest €178m (£156m/$204m) in sponsorship deals. That figure is over double that of second-placed gas company Gazprom, which only invests €80m (£70m/$92m). Carmaker Nissan is joined by beer brand Heineken and gaming brand PlayStation 4 in the top five.</p><p> </p><p> Manchester United’s shirt sponsor deal with Chevrolet is the car brand’s only soccer deal – yet the €60m (£53m/$69m) per-year agreement leaves the brand seventh on the list.</p></blockquote><p></p>
[QUOTE="Wolverine GTR, post: 23726063, member: 158020"] [B][IMG]https://www.elakiri.com/forum/images/icons/sq/11.gif[/IMG]:love:Manchester United top European sponsorship table with over $300 million in deals[/B] Manchester United have been named as the top club in Europe’s top five leagues in terms of sponsorship revenue. The report by media company CSM Sport & Entertainment analysed sponsorship deals spanning across the top five European football leagues – in England, Spain, Italy, Germany and France. Manchester United topped the club-by-club list, generating €269 million (£235m/$309m) per year from 68 commercial deals. Spanish champions Barcelona were close behind, with a yearly income of €261m (£229m/$299m) – the only other club to generate more than €200m. European heavyweights Bayern Munich and Real Madrid lead a quartet of English clubs (Chelsea, Manchester City, Arsenal and Liverpool) in revenue, while the top 10 was rounded off by the current champions of France and Italy – Paris Saint-Germain and Juventus. Eleventh-placed Borussia Dortmund completed CSM’s top sponsorship list, despite having more sponsor deals than any of the top 10 clubs with 71 – generating just €80m (£70m/$92m) per-year. With its teams forming half of the top 10, it is no surprise that England’s Premier League leads by some margin in Europe, making over €1.2 billion (£1.1bn/$1.4bn) a year from 440 sponsorship agreements. Teams in Germany’s Bundesliga make the most deals in Europe with 617, which places the league second in Europe, but a low price-by-deal ratio sees these only generate €734.7m (£328m/$430m) in income. In contrast, Spain’s top clubs have fewer deals (363) than leagues in Germany and Italy, yet create €678.5m (£595m/$778m) worth of revenue.Italy’s Serie A generates the least money per sponsorship deal, making €439.3m (£385m/$505m) from 547 agreements. The French top tier, Ligue 1 generates €357.8m (£314m/$411m) from 306 deals, with top club PSG making up €112m (£98m/$128m) of that figure – almost a third of the entire league. The top 11 Individual sectors were also ranked – with the financial sector investing the most money across the top five European leagues with €314m (£275m/$360m). The automotive sector invests €305m (£267m/$350m), albeit from considerably fewer agreements (55) compared to the 129 from financial companies. Airlines are third, contributing the most per agreement, with €266m (£233m/$305m) worth of investments making up just 22 agreements – a rate of just over €12m (£11m/$14m) a deal. The rest of the top 11 is made up of bookmakers, breweries, energy firms, telecommunications, tyre companies, hardware, insurance and food sectors.When sorted by specific brands, airline Fly Emirates – which is the shirt sponsor of three clubs in the top 10 – invest €178m (£156m/$204m) in sponsorship deals. That figure is over double that of second-placed gas company Gazprom, which only invests €80m (£70m/$92m). Carmaker Nissan is joined by beer brand Heineken and gaming brand PlayStation 4 in the top five. Manchester United’s shirt sponsor deal with Chevrolet is the car brand’s only soccer deal – yet the €60m (£53m/$69m) per-year agreement leaves the brand seventh on the list. [/QUOTE]
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