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Message: <blockquote data-quote="clublk" data-source="post: 5712847" data-attributes="member: 161"><img src="http://i143.photobucket.com/albums/r145/jacm_photos/aTrueProphet.jpg" alt="" class="fr-fic fr-dii fr-draggable " style="" />How It All BeganCBN’s animation series, Superbook, was born out of a vision that Pat Robertson and the leadership of CBN had for Japan in 1979. The project was largely centered around CBN’s desire to promote the Bible to the Japanese public in partnership with Word of Life Press and Ken Taylor of Living Bibles International.During the period 1979 - 1981, CBN approached Young and Rubicon to find the best way to reach the Japanese culture. Young & Rubicon conducted research to determine the best way to promote interest in the Bible and they concluded that Japanese children would be most open to Bible stories and that the popular genres of animation and comic books (called Mangas) would be effective media sources for achieving this goal.CBN then sent Dick Thomas, CBN’s Marketing V.P., to Japan for research and development purposes. Thomas met with TV executives and market researchers and returned with the recommendation that CBN should get involved with television animation (anime) as the type of program to communicate the message of the Gospel most effectively.CBN’s strategy included hiring the Yomiko Advertising Agency to work on the Bible promotion project; and it’s through this relationship that CBN contracted the Tatsunoko animation firm to develop an animation series, entitled The Family Adventure, based on Old Testament Bible stories. At that time Tatsunoko produced the top three animation series being broadcasted during prime-time on Japananese TV. CBN sent producer Jason Vinley over to Japan to coordinate the script writing and production with Tatsunoko; Vinley was responsible for both internal Biblical content and external animation. By 1981 Tatsunoko had produced 26 thirty-minute animated television programs and packaged them into a series, which was renamed Superbook, a name chosen to signify the source of the animated stories. The resulting series was broadcast on Fridays at 7:30 p.m. in six major Japanese cities, achieving fairly high audience ratings. In 1983 CBN decided to produce another 26 episodes of Superbook. The Superbook series was broadcast twice in Japan from 1981-1984.Initially, Superbook was only contemplated as a television series for Japan. The animation characters were characteristically Japanese and CBN had no plans of using the series elsewhere. Internal discussions among those responsible for the production and distribution of Superbook in Japan questioned the marketability of the series outside of Japan. For example, one internal memo obtained from CBN states that 'Japanese animation is Japanese animation and it doesn't sell well outside of Japan.' However, the success of Superbook in Japan in terms of high audience ratings and increased sales of Bibles, convinced David Clark, CBN's Marketing Director, to have the series dubbed into English. Clark had tested audience responses to the series at the MIP TV trade expo in France and believed the series could be marketed outside of Japan. After the series was dubbed into English, CBN decided to broadcast Superbook in 1983 over the CBN Cable Network (precursor to The Family Channel) in the U.S., which accessed 10 million households at the time.Since 1983, the Superbook animation series has been dubbed into over 40 languages and broadcasted in well over 80 countries and has impacted the lives of thousands of people throughout the world. Superbook’s success has gone way beyond the scope of what CBN had originally hoped for it and it continues to touch lives on broadcasts throughout the world today.Episodes:15<a href="http://bestchristianmovies.blogspot.com/" target="_blank">http://bestchristianmovies.blogspot.com/</a></blockquote>

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