Here are some facts that might surprise you:
Most fans never return to a page after they like it.
Most posts by pages are seen by less than 10 percent of their fans.
Many fans will never see your welcome tab.
When fans create new posts on your Facebook page, other fans don’t see them.
Those facts run counter to most people’s assumptions. They go to their fan page a lot, so they think their fans do, too.
They assume that all their fans are seeing all their posts, which we’ve already discussed. They also assume their fans are seeing posts made by other fans to the page’s Wall.
Your Fans See the People and Pages They Interact With
In fact, fans experience Facebook through their news feeds. The news feed is set by default to top posts, which means Facebook uses its EdgeRank and GraphRank algorithms to show people the stories it thinks they’ll be interested in.
How does it guess what you’ll be interested in seeing? By keeping track of what posts you like and comment on. People see posts from pages and friends they’ve liked and comment on before.
When fans no longer see your posts, it’s much harder to get them back. It’s best to start engaging your fans while you’re growing their numbers and never stop engaging them.
for more info - http://likeback.net
Most fans never return to a page after they like it.
Most posts by pages are seen by less than 10 percent of their fans.
Many fans will never see your welcome tab.
When fans create new posts on your Facebook page, other fans don’t see them.
Those facts run counter to most people’s assumptions. They go to their fan page a lot, so they think their fans do, too.
They assume that all their fans are seeing all their posts, which we’ve already discussed. They also assume their fans are seeing posts made by other fans to the page’s Wall.
Your Fans See the People and Pages They Interact With
In fact, fans experience Facebook through their news feeds. The news feed is set by default to top posts, which means Facebook uses its EdgeRank and GraphRank algorithms to show people the stories it thinks they’ll be interested in.
How does it guess what you’ll be interested in seeing? By keeping track of what posts you like and comment on. People see posts from pages and friends they’ve liked and comment on before.
When fans no longer see your posts, it’s much harder to get them back. It’s best to start engaging your fans while you’re growing their numbers and never stop engaging them.
for more info - http://likeback.net