inger Sri Lanka launched the country's first Internet auction sale through their web site www.singersl.com yesterday.
Chairman of Singer Sri Lanka Hemaka Amarasuriya said this web site was launched to create excitement and brandnew innovative retail experience for the customers and increase the web site hits. The new online auction will offer convenience for the customers.
Online auction sites have become well established internationally and Sri Lanka has been late in joining the world of Internet bidding. Low internet and credit card penetration have dissuaded local companies from launching online auction sites along the lines of Ebay and Prosper but Singer has consistently worked to uplift the lives of the common man and the company believes the local market is ready for the online bidding experience.
"The company might be interested in developing this new feature as other popular online auctions such as Ebay," he said.
At the initial stage the company will offer over 15 products through this internet auction and expects to increase the product range according to the demand. The company is targeting over 50000 web hits with the launch of the online auction feature.
Under the new web site the company will set minimum biding prices considering the cost and the taxes imposed on the product and maximum price will be set 5 per cent less than the market price. Customers need to register at the web site and these auctions are time bound giving the bidder two weeks to up their bids and claim the coveted products.
The site is already operational and has been designed with the latest safety and data protection systems to ensure the online payments are easy, safe and secure.
The web site will offer only brand new products ranging from mobile phones to LCD TVs and other consumer appliances.
DN
Chairman of Singer Sri Lanka Hemaka Amarasuriya said this web site was launched to create excitement and brandnew innovative retail experience for the customers and increase the web site hits. The new online auction will offer convenience for the customers.
Online auction sites have become well established internationally and Sri Lanka has been late in joining the world of Internet bidding. Low internet and credit card penetration have dissuaded local companies from launching online auction sites along the lines of Ebay and Prosper but Singer has consistently worked to uplift the lives of the common man and the company believes the local market is ready for the online bidding experience.
"The company might be interested in developing this new feature as other popular online auctions such as Ebay," he said.
At the initial stage the company will offer over 15 products through this internet auction and expects to increase the product range according to the demand. The company is targeting over 50000 web hits with the launch of the online auction feature.
Under the new web site the company will set minimum biding prices considering the cost and the taxes imposed on the product and maximum price will be set 5 per cent less than the market price. Customers need to register at the web site and these auctions are time bound giving the bidder two weeks to up their bids and claim the coveted products.
The site is already operational and has been designed with the latest safety and data protection systems to ensure the online payments are easy, safe and secure.
The web site will offer only brand new products ranging from mobile phones to LCD TVs and other consumer appliances.
DN
