Singer says notebook sales overtaking desktops

lkdood

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Singer Sri Lanka, a consumer durables firm with a nation-wide network says laptop sales are overtaking the desk top market, and computers are now the fourth largest revenue earner for the firm.

"In 2010 desktop and note book sales were about equal," chief executive Asoka Peiris said.

"But in 2011, more note books are being sold. I think the trend will continue."

In the first five months of 2011 Singer had sold 400 million rupees worth computers with notebooks making up about 60 percent of sales revenue. The firm now sells about 1,700 units a month, officials said.

Singer says it is now the market leader in the home computer segment.
Singer this week launched a range of models from Asus, a Taiwan based manufacturer: ASUS Lamborghini, ASUS Gaming, ASUS K series and ASUS Transformer, a model in which the screen can be pulled away for use as a tablet computer.

Albert Tung regional director for South Asia at Asus Technology says it is the third best selling notebook brand in the world. In 2011 the group is 12 billion dollars in revenues of which 74 percent will be from notebooks.

Tung says in the short term he is expecting sell 500 units a month in Sri Lanka.

Singer says its top revenue earners are television, refrigerators and sewing machines followed by computers. Though most of the sales are in Sri Lanka's western province, officials say even notebooks are being sold in areas as remote as Wellawaya.

Peiris said the government's 'Gamata IT' program to take information technology to the village was helping broaden use.

The firm estimates that 18 percent of Sri Lankan households now have a computer.

LBO