Zee Entertainment Enterprises Ltd. (Zeel) is gearing up to launch a golf dedicated channel next month and has signed a three-year exclusive partnership deal with Professional Golf Tour of India (PGTI), the official sanctioning body of professional golf in India.
Ten Golf will become India's first exclusive golf channel.
Ten Golf will be the latest addition to the bouquet of products offered by Taj Television Limited, whose portfolio includes Ten Sports, Ten Cricket, Ten Action+, Ten HD. Ten bouquet of channel reaches 100 million households across India, the company said.
