The official launch is scheduled for July 8 but the logo of the 2014 World Cup in Brazil is already registered by FIFA. The inspiration is the World Cup trophy. The logo must be printed in various colors, but the design is always maintained. The information was released today by the IG website.
The logo was registered by the Federation on March 29 this year at the OHMI. The institution is responsible for intellectual property protection of this segment in Europe. The French firm Richard A. Buchel is responsible for the process. They also worked with UEFA properties.
Actually, two venues are undefined. Sao Paulo and Porto Alegre may have other stadiums in place of the previously indicated.