Design and produce your service or product.
When analyze above data, you will have some of following information with you. This is very true for your running business too.
1. Most demanding product or service features (Quality standards) to suit your customers. So you plan to make and stick to these standards until customers ask you to change them. Always think to anticipate this changes by studying trends.
2. Most loving behavior of you and your people in contact with customers. You day by day learn & think more to improve your business ethics.
3. Most of the conveniences required by customers. Most of the distribution standards to follow to assure the availability at customer convenience. So you organize such distribution system and monitor the standards as set by you.
4. Best known pricing structure for Distributor, Wholesale, and Retail. You prize accordingly.
5. Best approach to make aware on your products to your customers. So follow these findings.
Marketing Strategies
When you know your customer, their current needs, trends of changing. And potential future needs.you can think of a strategy. Current strategy may be to introduce lower price products, the trend might be the quality in future. So you may produce range having 2,3 qualities.
If you identify that exactly suitable customers are at some far locations, your distribution and sales location can be changed.
If you identified that most of the people need the exact product you make, but they do not know about yours, and at some locations even they forget to buy it, You do more on promotion.
Motivation
You should have a motivation mean to come to you continuously with out deviating to other. Have you ever thought. If not even your son or daughter will deviate. It is not only giving at a reduced price. Think of creative motivation mean for those loyal customers. ( Who keep remember your birthday other than your loved ones?....Who sends a gift your tiny kids on their birth day or new year day?)
Do you ever motivate your service crew the workers of your establishment. It is true for y ur loving wife, husband, kids, parents and other relatives and friends. ( Do ever think of sending your most helpful and devoted parents to India on a pilgrimage?
Some hints
1. Prepare some standards for your products by consulting loyal and new customers. Stick to them buy monitoring them.
2. Choose a simple easy to pronounce trade name and display on every product. Because if one decide your quality is best, when she wants to buy the next, It is by the name she is going to ask for.
3. Design your label to attract people in such a way that first anyone’s eye should stop there …. Then an interest is created and a desire is created to purchase.
4. Do not forget to remind the customer so that they will stick to buy. Unless they will try other products too.
5. Know the best product ever and do benchmark to it until you are too better than bench mark.
6. Marketing is winning others by you and not waiting till others to visit on their own way.
7. Marketing is not shouting or calling others only to purchase your products. But making aware, and leaving them to purchase with a trust.
8. Future marketing is solely depending on intimate relationships that you will buildup with your customers.
9. Make your selling place to be their own intimate buying place. You are just servicing persons only.
10. Whether customer is completely wrong, always customer is correct. Should listen and agree with the customer. Don’t ever argue.
11. Every thing including cleaning is a part of work. If it is your work, cleaning too is your own work.
12. Keep a written procedures record sheet and some essential hints on ethics to follow by anyone who come to serve directly to customer (Front line workers) even for one day to cover work at your business. Use it to train them without failure.
13. Do you know 60% of your daily customers are usual regular customers and rest is new?
14. Do you know that it is your responsibility to give the balance money in exact value. You have to give the exact balance even if you have to receive payment of just .05 cents from Rs.1000.00 This is in accordance with the CPA.
15. Kindly be aware that your valued customer is not responsible for your bad selection , and bad management which caused to acquire a defective product or service at your premises.
THANK FOR READING
When analyze above data, you will have some of following information with you. This is very true for your running business too.
1. Most demanding product or service features (Quality standards) to suit your customers. So you plan to make and stick to these standards until customers ask you to change them. Always think to anticipate this changes by studying trends.
2. Most loving behavior of you and your people in contact with customers. You day by day learn & think more to improve your business ethics.
3. Most of the conveniences required by customers. Most of the distribution standards to follow to assure the availability at customer convenience. So you organize such distribution system and monitor the standards as set by you.
4. Best known pricing structure for Distributor, Wholesale, and Retail. You prize accordingly.
5. Best approach to make aware on your products to your customers. So follow these findings.
Marketing Strategies
When you know your customer, their current needs, trends of changing. And potential future needs.you can think of a strategy. Current strategy may be to introduce lower price products, the trend might be the quality in future. So you may produce range having 2,3 qualities.
If you identify that exactly suitable customers are at some far locations, your distribution and sales location can be changed.
If you identified that most of the people need the exact product you make, but they do not know about yours, and at some locations even they forget to buy it, You do more on promotion.
Motivation
You should have a motivation mean to come to you continuously with out deviating to other. Have you ever thought. If not even your son or daughter will deviate. It is not only giving at a reduced price. Think of creative motivation mean for those loyal customers. ( Who keep remember your birthday other than your loved ones?....Who sends a gift your tiny kids on their birth day or new year day?)
Do you ever motivate your service crew the workers of your establishment. It is true for y ur loving wife, husband, kids, parents and other relatives and friends. ( Do ever think of sending your most helpful and devoted parents to India on a pilgrimage?
Some hints
1. Prepare some standards for your products by consulting loyal and new customers. Stick to them buy monitoring them.
2. Choose a simple easy to pronounce trade name and display on every product. Because if one decide your quality is best, when she wants to buy the next, It is by the name she is going to ask for.
3. Design your label to attract people in such a way that first anyone’s eye should stop there …. Then an interest is created and a desire is created to purchase.
4. Do not forget to remind the customer so that they will stick to buy. Unless they will try other products too.
5. Know the best product ever and do benchmark to it until you are too better than bench mark.
6. Marketing is winning others by you and not waiting till others to visit on their own way.
7. Marketing is not shouting or calling others only to purchase your products. But making aware, and leaving them to purchase with a trust.
8. Future marketing is solely depending on intimate relationships that you will buildup with your customers.
9. Make your selling place to be their own intimate buying place. You are just servicing persons only.
10. Whether customer is completely wrong, always customer is correct. Should listen and agree with the customer. Don’t ever argue.
11. Every thing including cleaning is a part of work. If it is your work, cleaning too is your own work.
12. Keep a written procedures record sheet and some essential hints on ethics to follow by anyone who come to serve directly to customer (Front line workers) even for one day to cover work at your business. Use it to train them without failure.
13. Do you know 60% of your daily customers are usual regular customers and rest is new?
14. Do you know that it is your responsibility to give the balance money in exact value. You have to give the exact balance even if you have to receive payment of just .05 cents from Rs.1000.00 This is in accordance with the CPA.
15. Kindly be aware that your valued customer is not responsible for your bad selection , and bad management which caused to acquire a defective product or service at your premises.
THANK FOR READING