Facebook is reportedly planning on changing its name next week as part of a rebranding effort so it can focus more on the "metaverse," according to a report by The Verge.
The metaverse refers to “efforts to combine virtual and augmented reality technologies in a new online realm,” according to CNN.
The goal is to create a space where users can walk around on the internet, via virtual avatars, and meet up with friends at a virtual coffee shop, or attend meetings and classes in person, virtually, using avatars.
Facebook also owns Instagram and WhatsApp, so the rebranding and name change will likely put the three platforms, Facebook, Instagram, and WhatsApp, under the new umbrella brand. The concept is similar to how Google is under its parent company Alphabet.
The metaverse refers to “efforts to combine virtual and augmented reality technologies in a new online realm,” according to CNN.
The goal is to create a space where users can walk around on the internet, via virtual avatars, and meet up with friends at a virtual coffee shop, or attend meetings and classes in person, virtually, using avatars.
Facebook also owns Instagram and WhatsApp, so the rebranding and name change will likely put the three platforms, Facebook, Instagram, and WhatsApp, under the new umbrella brand. The concept is similar to how Google is under its parent company Alphabet.