We all know adopting 'green' technology isn't even a consideration for most car buyers. Recent sales numbers also clearly demonstrate fuel efficiency is not a relevant factor in the new car purchase decision process either. The auto makers' continued insistence on selling EVs as 'green' only hurts sales and is a pointless waste of resources.
What electric cars offer drivers that no ICE vehicle can touch is a better driving experience at lower cost. People who are anti-EV have never driven one. I've never seen anyone get out of my Leaf after their first time without a smile on their face.
(also I would like to mention this EV is not the only vehicle I own, comparing to the fleet of other vehicles this is very economical)
When I drive an ICE it is like a reminder how antiquated the technology is and I miss the instant power and the smooth acceleration without a transmission most of all. 'Cheap Gas' is relative term. Gasoline will never be as cheap as electricity.
I think it'll be hard to get someone into an electric vehicle who has no experience with EVs.
So, how do we get more people interested in at least giving EV life a try?
Hopefully with competition from all the major auto companies now building electric cars, prices will come down & demand for charging stations will drive faster network expansion. Also I believe that once the range anxiety is solved, the adoption will be pretty fast.